by admin | Jun 20, 2022 | Blogs, Branding
Today brands have countless channels and platforms, tools, and technology to better interact with their customers. These channels are used to implement outdated marketing techniques. Consumers don’t LISTEN to you anymore! The world has become a cluttered and...
by admin | Jun 10, 2022 | Blogs, Branding
In 2021 the popular snack brand Pringles gave its logo a makeover. Mr. Julias Pringle is seen in a totally new avatar. His eyebrows are more prominent, his eyes are larger, and he is bald. By simplifying its logo, Pringles was able to produce various versions of the...
by admin | Jan 28, 2021 | Blogs, Branding
In today’s hyper-connected world, competition can come from anywhere, whether from your next-door neighbour or someone halfway across the globe. That’s brand yourself and your business is more important than ever. It’s the key to standing out...
by admin | Sep 18, 2020 | Blogs, Branding, Digital Marketing, Web Development
There is no doubt that we live in a digital world. All internal and external members connecting with your brand often interact with its digital assets – website, app or social media. Some may agree that these digital interactions occur more often than the...
by admin | Sep 15, 2020 | Blogs, Branding
Your business brand is more than simply a memorable name or a powerful logo design. These are just prerequisites to kickstart the brand-building process. Building a brand involves communicating your business’ story through an engaging narrative, solidifying its...
by admin | Sep 8, 2020 | Blogs, Branding
In the early months of 2020, the pandemic promoted governments to impose shutdown orders across the world. Businesses across industries began changing their work organisational structure. For example, large retail businesses like Apple, Nike and Patagonia have brought...
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